Boxgreen

2020
Client
Boxgreen Singapore
Service
Brand Identity
Packaging Design
Print Design
Digital Design
Website
Art Direction
Illustration
Industry
Food & Drink
Snack Good, Do Good
Deliverable
Brand Identity Development
Packaging Design
Web Design
Photography Art Direction

Pendulum Design was engaged to assist with a new brand experience, refining Boxgreen's identity to achieve a visual balance and consistency in its communications. Our objectives involved positioning Boxgreen as a ‘grown’ company in the snack market without losing its personality, story and values.

In addition to the core audience, healthy & responsible snackers, we also increased emphasis on corporate customers. The brand development wasthen applied to a variety of packaging and marketing materials.

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