Deliverable
Visual Identity & Logo Design
Asset Creation – Illustrations
Menu & Stationery Design
Digital Applications
We collaborated with InterContinental Singapore to revamp the Lobby Lounge, crafting a refined visual identity inspired by the property’s heritage and culinary excellence. Built upon four distinctive culinary pillars, our comprehensive rebranding included the creation of a new logo, elegant menu designs, cohesive signage, and thoughtful brand touchpoints.
Our approach successfully merged contemporary sophistication with deep-rooted tradition, enhancing the guest experience and solidifying the Lobby Lounge’s status as a luxurious gathering space for extraordinary moments.
