Jonite
Overview
In addition to their new website, Pendulum Design assisted Jonite with new branding and print services. The new brand experience culminated in an actionable brand guide that correctly positioned Jonite as a refined, innovative and inspiring.
Showcasing the branding, we also created a new catalogue for Jonite, which features the range of products with a unique 3D renderings (art directed by Pendulum Design).
Scope
Brand identity revamp
Brand development
Stationery design
Catalogue design
3D rendering art direction
Credit
3D rendering collaborators
A sample of Jonite's new brand guide, with it, they can achieve visual consistency and benefit from a unified brand positioning. More refined, innovative and friendly, the documentation ensures correct styling for brand communications across print, digital and social.
3D landscape rendering process
For Jonite's brochure, we created a fictional 3D vista, plus supporting crops for use within the catalogue. Collaborating with a 3D modeller and having a starting-sketch in our minds, space was created from scratch. We were pleased with the results and would be keen to build on this effective art method, here is a sneak peek at our process.
Product Catalogue
Designed for both print & digital, the catalogue showcases the 3D artworks, past photography, iconography and the new branding created alongside Jonite.
