Fraxtor

2021
Client
Fraxtor Group
Service
Brand Identity
Website
Digital Design
Print Design
Art Direction
Industry
Finance & Consultancy
Transforming Fraxtor’s Brand and Digital Platforms for Modern Real Estate Investment
Deliverable
Brand Revamp
Logo Design
Stationery Design
Photography Art Direction

We collaborated with Fraxtor, a blockchain-enabled real estate co-investment platform, to revitalise their brand identity and enhance their digital presence. Our comprehensive approach included updating their logo, refining graphical elements, and establishing a cohesive colour palette and typography that reflect reliability, professionalism, and modernity.

In addition, we meticulously designed and developed user-friendly public and members’ platforms, facilitating seamless investment processes. This involved extensive user flow analysis and UI development to ensure an intuitive and engaging experience for investors. The result is a contemporary, functional, and trustworthy brand and digital platform that aligns with Fraxtor’s mission to democratise real estate investment.

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